One platform for tracking, reporting and true profit.
Comparing tracking tools, analytics dashboards or POAS software? Most do one job and stop at ROAS. Reaktion is the all-in-one built for ecommerce: server-side tracking, comprehensive reporting, and true profit (POAS) fed straight back to Google and Meta. Everything you're looking for, plus more, in one place.
“We were paying for a tracking tool, a reporting tool and a spreadsheet habit, and still optimizing on ROAS. Reaktion replaced the whole stack: accurate server-side tracking, real profit, automated reports, all in one. Fewer tools, better decisions.”
One tool, or tool fatigue?
Most brands run a tracking tool, a reporting tool and a spreadsheet, and still optimize on ROAS. Here's how that compares to one platform built for ecommerce.
Where Reaktion replaces your whole stack.
Whatever tool you're evaluating does one of these. Reaktion does all of them, on one shared, accurate dataset.
Stop optimizing on ROAS. Start scaling on profit.
Most tools report revenue and call it a day. Reaktion factors COGS, shipping, payment fees, pick & pack, returns and refunds into every order, then feeds true profit (POAS) back to Google Ads and Meta, so the algorithms scale what you actually keep.
End the tool fatigue and the manual reporting.
Tracking here, analytics there, POAS somewhere else, and a spreadsheet holding it together. Reaktion brings tracking, reporting, dashboards and optimization onto one shared dataset, so reports build and send themselves and every number finally agrees.
Fix the inaccurate data behind every bad decision.
Broken pixels and lost conversions mean you're optimizing on numbers that are wrong. Reaktion's server-side tracking recovers around 37% more orders than pixel-only setups and exports 100% back to Google and Meta, all compliant with Consent Mode v2.
- ✓ Server-side tracking on your own first-party data
- ✓ 100% of orders exported to Google Ads and Meta
- ✓ Compliant with Consent Mode v2 and modeled conversions
- ✓ Advanced duplicate-order prevention built in
“I used to spend every Monday stitching numbers from three tools into a report I didn't fully trust. Now it's one platform, the data’s accurate, and the report sends itself. Reaktion gave me my week back.”
Switching to Reaktion takes about 10 minutes.
No developers, no data loss. We set you up for free and you can run Reaktion alongside your current tools until you're convinced.
Report in any currency and number format.
Sell across markets? Reaktion reports every metric in the currency and locale format your client expects, US or EU separators, kr, £, € and more, with no manual conversion.
Connect every data source in one click.
Plug-and-play integrations across your store, ad channels, analytics, email and affiliate networks, far beyond Shopify-only.
Plus Google Search Console, Google Sheets and Slack. See all integrations →
Everything you need to switch with confidence.
The all-in-one your current stack isn’t.
Start free in minutes, or see it on your data on a call. Server-side tracking, reporting and true POAS in one platform, live in under 10 minutes. Compare it to your current tool for 30 days.