BUILT FOR DTC & ECOMMERCE BRANDS
The Platform Built for Ecommerce Brands That Scale on Profit
Hyper-accurate tracking, POAS optimization, intelligent Google Shopping labels, financial reporting, custom report builder and audience sync to ad platforms – all in one place, so every team makes smarter decisions on real profit data.
Trusted by 2,391 companies and 15,607 ecommerce and agency pros.
See the full profit story behind every single ad.
The ad platform shows you ROAS. Reaktion shows you whether it actually made money – profit after refunds, true CAC, new customer revenue, and real margin, all tied to server-side orders. And it doesn't stop at reporting – Reaktion feeds profit signals directly back to Google, Meta, TikTok Ads and even Klaviyo so the algorithm optimizes for POAS, not just revenue.
Customize Every Dashboard & Report To Your Needs
Build custom dashboards from 150+ metrics in minutes. Drag and drop charts, tables and KPI cards onto a canvas, filter by channel or date range, and share a live link or schedule delivery. No code, no delays, no design skills required.
Enrich every customer profile and scale on data points no one else can reach.
Reaktion enriches customers with true profit, returns and CLV, segments them automatically, and syncs them live to your marketing channels. Your campaigns finally bid for the people who actually make you money, not just clicks.
AI agents that find the profit hiding in your data.
While you sleep, your agents are wide awake, reading true profit, POAS, returns and CAC across Google, Meta, Klaviyo and GA4. And because they run on Reaktion's first-party metrics (POAS after returns, true CAC, new-customer revenue) rather than recycled ad-platform numbers, they spot the profit and the leaks other AI tools never even see.
Sign up today and your 30-day free trial is locked in for launch.
Illustrative example.
Reaktion Tracking
“Honestly, it’s the first reporting setup my whole team actually uses. Everyone gets a view tailored to them, it updates in near real-time, and every source is finally in one place. It shows real profit instead of vanity metrics, and having it land in Slack and Sheets on its own saves me hours every week.”
