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Reaktion has made reporting far easier, more in-depth, and time-saving compared to Datastudio. Their server-side tracking, profit optimization, CLV, audiences, and insights at the creative level are incredibly valuable. The ability to provide even more insights to our customers at the product and category level makes the collaboration far more data-driven.

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Must-have tool for all ecommerce merchants that want to understand and optimize their profitability across campaigns, products, and customers.

Reaktion is a remarkable tool that has significantly enhanced my e-commerce business. With its marketing tracking, attribution, and real-time dashboard capabilities, it has become an essential part of my operations.

At the core of PLAZA’s growth journey was a strengthened data foundation which Reaktion’s framework was instrumental in shaping. By moving from ROAS to POAS, and building a tailored strategy around actual profitability, we’ve managed to scale both top-line revenue and bottom-line profit.

We have now been using Reaktion for 4 months and this is just what we have waited for. As a +10m dollar ecommerce business, we need to know what marketing channels and assets work, but have not been able to until we started with Reaktion. I really like the way Reaktion shows us click rate, ROAS and seen-through% for each of our content, so we can make more of the content that works. And then we use the blended ROAS a lot to decide which channels should have more budget and which shouldn’t.

Fantastic tool for reporting, tracking, and monitoring KPIs. We use Reaktion across all our e-commerce cases and have done so for over a year. This review comes from a client who has tested the software thoroughly and has been happy with it all the way through. Can be recommended to anyone running a serious e-commerce business or agency.

Best tracking software I’ve ever used (+1 year user now). Simple, extremely fast to implement (across all channels) and support from Marcin & co. is always top-notch.

Best tracking software I’ve ever used (+1 year user now). Simple, extremely fast to implement (across all channels) and support from Marcin & co. is always top-notch.

This is absolute Michelin-level tracking software. REAKTION is without comparison the best tracking software on the market. We run the Google Ads agency NORDIC AD PARTNER, and we have tried many different solutions, but with REAKTION, we feel taken seriously, supported, and helped in a way we have never experienced before. This applies whether there are bugs, internal mistakes on our end, or something else entirely.

We have been using Reaktion.com for several month now. As we use multiple shopify domains it is an awesome tool to consolidate all data and run proper analysis. One special feature that we love is the you are now able to measure how many returns the diffrent Google, Meta, etc. campaigns generate.